Welcome Beer Lovers
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January 7th, 2019–Nominations are now open for the 2019 Benefit Brew, an annual project where Phillips Brewing Company creates a custom brew for a cause. The beer is named after the charity, given a custom-designed label, and full proceeds are donated (approx. $10,000). Which cause? That’s up to you! With the increased urgency to tackle climate change, we’re dedicating this year’s Benefit Brew to environmental organizations throughout AB that are addressing this important global issue with unique and creative local solutions.
You can nominate your favourite environmentally-focused charity now until January 11th at www.benefitbrew.com. Any charity dedicated to addressing solutions to climate change and environmental protection can be nominated, but in support of age-related alcohol marketing regulations, children’s focused organizations cannot be accepted. Although you are limited to one nomination per day, you’re welcome to nominate several of your favourite environmental organizations now until January 11th. Just a friendly reminder that this is a non-voting stage and repeated nominations of the same charity have no bearing on the finalists selected. We’d love to hear about as many different groups and campaigns as possible so tell us all about your favourite environmental stewards that aren’t shy about wearing their hearts on their green sleeves.
Once nominations close, five charities will be selected to participate in a community vote to determine the winner. We are running both a BC and Alberta Benefit Brew and will have a vote for each community. The voting will take place from Jan 25th – Feb 1st. The winning charities will get their own beer with full proceeds (approx. $10,000 each) donated to their causes. Although we can only do one brew for each provincial winner, all finalists in final voting round will also receive a $500 donation.
So tell us what beer we should brew for your favourite green charity today and you could be drinking their custom Benefit Brew this Spring!